Featured
- Get link
- X
- Other Apps
Black Friday 2025: Email Marketing Guide for Travel Companies
Black Friday 2025 is a golden opportunity for travel companies to fill their booking calendars. With email marketing delivering an impressive $42 return for every $1 spent, a well-planned campaign can dramatically boost your revenue this holiday season.
Perfect Timing is Everything
Start building excitement with teaser emails on Tuesday or Wednesday before Black Friday. Then launch your main campaign early Friday morning between 6-8 a.m. to catch eager deal hunters. Follow up with reminder emails in the afternoon (12-4 p.m.) for those who haven't engaged, and send a final "last chance" push in the evening (6-9 p.m.) to create urgency.
What Makes Travel Emails Convert
Your Black Friday emails should showcase your best offers upfront-think discounted flights, hotel packages, or exclusive vacation bundles. Use clear, compelling subject lines like "Black Friday Travel Deals: Save Up to 50%" to grab attention immediately.
Personalization is key. Tailor your content based on customer preferences and past bookings. Highlight limited-time offers, free upgrades, and exclusive packages that create fear of missing out. Remember, 61% of consumers prefer hearing about Black Friday deals via email, so meet them where they are.
Design for Success
Keep your email design clean and mobile-friendly with bold visuals of dream destinations. Include prominent call-to-action buttons and countdown timers to boost urgency. Don't forget to extend your campaign through Cyber Monday-send a final reminder to capture last-minute travelers.
By following this strategic approach, you'll maximize engagement and turn
Ready to boost your Black Friday bookings? Start planning your email campaign today!
- Get link
- X
- Other Apps

Comments
Post a Comment